News releases 2016
Mobility solutions in Asia should be based on customer-centric intelligence, says Atkins - 31 October 2016
Atkins has today launched its latest report on journey management which encourages the use of ‘customer-centric’ intelligence to build integrated mobility solutions and calls on private and public sector to share trusted, actionable data to remedy costly transport challenges.
From transport to mobility – introducing multimodal transport, addresses the importance of having a clear understanding of the needs, preferences and behaviours of people and businesses.
Despite the rise in travel information platforms, customers are still receiving fragmented information about their journeys based on specific modes. Journey management is focused on exploiting digitalisation and data in a controlled and unified manner to create a more dynamic and transparent system that reduces congestion and provides a frictionless service.
Dr John McCarthy, Atkins’ technical director and lead author of the report, commented: “Transformational solutions are critical to meeting the transport challenges of today. But it is not just about today, as technology rapidly evolves, the sector must be at the forefront of innovation. Congestion, disconnected systems and a lack of information have negatively impacted on our communities and wellbeing. Journey management solutions will create an opportunity for intelligent connectivity using personalised, stress-free mobility solutions”.
A version of the journey management report tailored specifically to address the challenges in Asia has been launched at the same time.
“Whilst many of the messages for journey management have global application, we were particularly keen to highlight the specific transferrable lessons for cities and regions in Asia.” said Jonathan Spear, director for strategic transport at Atkins Acuity in Asia Pacific, a co-author of the report.
The report suggests that in addition to customer experience, journey management is characterised by the ability to:
Turn data into information;
- Capitalise on innovation;
- Draw on the fundamentals of network optimisation;
- Strengthen new business models; and
- Adopt mobile interoperable dynamic ticketing.
Notes to editors:
Atkins (www.atkinsglobal.com) is one of the world's most respected design, engineering and project management consultancies, employing some 18,000 people across the UK, North America, Middle East, Asia Pacific and Europe. We build long term trusted partnerships to create a world where lives are enriched through the implementation of our ideas. You can view Atkins’ recent projects on our website.
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